Jaclyn (Jaci) Reynolds
Creative Copy Manager
I'm here to whip up words that resonate with your community.
A brand is the "being" behind the product or service. I'll unleash its personality.
For over 10 years I've brought brands to life through compelling narratives and witty personality. I have experience in:
- SEO Blogs (Wordpress)
- Website
- Paid Ads
- Social Media
- Video Scripts
You name it, I've done it. Let's make your brand stand out in a crowd.
Work Experience
2021-Current
Creative Manager, Copy, Kodiak Cakes
I manage an in-house copywriter and consult with outside agencies to craft consistent, on-brand copy for retailer assets, website, CRM, Social Media, YouTube, Paid Ads, and CTV.
2023
SEO Writer & Consultant, The Volley
Wrote and published SEO blogs for a pickleball website that generated thousands of organic viewers.
2020-2021
Sr. Copywriter, Beauty Industry Group
Developed and implemented a copy style guide for Donna Bella Hair and wrote marketing and packaging copy for their brand, along with Babe Hair and Babe Original.
2018-2020
Copywriter II, Young Living Essential Oils
Crafted B2B marketing copy including a nationally recognized blog reaching hundreds of thousands of readers, website, CRM, programs, and educational materials.
Education
2015-2017
Weber State University
MA in English, Creative Writing
2009-2013
Utah State University
Bachelor of Science in Political Science
Professional skills
SEO Optimization
Style/Brand Guide Building
Full-Funnel Messaging
Creative Direction
Let's Chat
Send me an email with a brief description of your copy needs and I'll respond within 48 hours.